23 Brand Group — The People Behind Cherries + Spirulia
Oversees financial operations, administrative functions, and strategic planning for 23 Brand Group. Primary point of contact for AiManuel.
Leads product development, strategy, and innovation for both Cherries and Spirulia brands. Focuses on product-market fit and growth.
Drives marketing strategy, creative direction, and brand growth. Works closely with agencies and internal teams to scale both brands.
Manages website development, technical optimizations, and integrations for both brand websites (getfitcherries.com and tryspiriulia.com).
Handles customer support, content creation, and community engagement. Ensures customer satisfaction and captures valuable feedback.
Produce and edit video content for ad creatives, social media, and marketing campaigns. Execute on briefs from AiManuel's creative workflow.
Specializes in website optimization, A/B testing, and conversion funnel improvements to maximize revenue per visitor.
Provides strategic marketing support and creative services for brand growth initiatives.
Supports marketing campaigns and strategic initiatives for both brands.
Manages paid advertising campaigns across Meta, Google, and other platforms.
Focuses on scaling profitable ad campaigns and testing new marketing channels.
Specializes in Pinterest advertising strategy and campaign management.
An always-on AI agent running on a Mac Mini, powered by OpenClaw. Automates marketing intelligence, creative strategy, memory capture, and team coordination for 23 Brand Group. Monitors performance daily, generates creative briefs weekly, and provides strategic insights monthly.